We build Relationships

Alves Pereira is an advocacy office with a focus on corporate law. They've tasked us with creating an identity design that would convey the essential concepts for "law" without using the cliché iconography, diferenciating them from the competition.

Logo, ID

A corporate lawyer has as their first objective to act as a preventive role, anticipation eventual risks for organizations and guiding which actions should be taken for each situation.

We discovered three main values for the brand: orientation, justice and protection. The iconography of a lighthouse was used as an inspiration, and we created a visual metaphor for justice and balance without using the standard scale usually associated with law firms.

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