We create Value
Yes!today was created as a musical project for weddings, both classical and modern, focusing especially on outdoors ceremonies, mini weddings and daylight weddings. The group brings classic instruments and musicians with a classic background, but has its soul grounded in a modern and upbeat sond. Our mission was to develop a name, logo, identity design and web design that reflected the group's soul: the combination of good music, style and personality.

Naming, Logo, ID

The wedding represents a huge change in a couple's life and involves a number of choices and preparations. The soundtrack is an essenial part of the big day and brings life and emotion to that moment. "Yes!" references that "yes" moment after proposal, while "today" makes allusion to the long awaited big day.

The identity was created based on two key concepts: The classic and the modern. The serif typeface relates to the first while the colors and type composition represents the second. The stroke through the logo separates these two concepts.